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Monday’s Stats: Facebook Photos, Video Ads & Execs Prefer LinkedIn

Facebook likes photos: This research supports what has been widely known for a while now but it’s good to see affirmation here. Hubspot reports that photos on Facebook generate 53% more likes.

Online video ads: “According to comScore, 178 million Americans watched 33 billion online content videos in February, while the number of video ad views reached 9.9 billion with Google Sites delivering an all-time high of 2.2 billion.” The study found revealed some other interesting data:

  • 3.3% of the U.S. Internet audience viewed online video
  • The duration of the average online content video was 5.6 minutes, while the average online video ad was 0.4 minutes
  • Video ads accounted for 23% of all videos viewed and 2% of all minutes spent viewing video online

Executives prefer LinkedIn: “Roughly nine out of ten (88%) business executives use LinkedIn “often” or “very often,” according to a survey of 139 suits by DHR International, a corporate headhunting and management consultancy, as reported by BusinessNewsDaily. What’s more, 73% said that LinkedIn is their favorite social network, leaving Facebook and Twitter in the dust.”

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