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Tag Archives: Content is the new promotion strategy

What I Learned From Going To Third Grade Twice

Most people don’t know I went to third grade twice. Since my birthday is in late September my mom wanted to hold me back in Kindergarten because I was a year younger than all the other children starting school the … Continue reading

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3 Things We Can Learn About Social Media from Billboards

Billboards are one particular form of traditional media I have always found interesting. They, like any other marketing tool, must be used correctly for the advertiser to receive the benefit they hope for. I think it’s good to look at … Continue reading

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Three Reasons Why Authors Should Own Social Media

Over the last few weeks I have had a series of conversations about authors and social media. In every single case the conversations have revolved around how (and in some cases “if”) authors can benefit from social media. My answer … Continue reading

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Two Places To Start For Creating Valuable Content

If you have read this blog for any length of time or heard me speak about social media marketing, you know that I wholeheartedly believe that content is the best marketing strategy for using social media tools. Once you know … Continue reading

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