2009 Social Networking and Internet Usage Stats
Thursday, January 7th, 2010Nielsen recently released a slew of 2009 consumer electronic data from their numerous 2009 surveys and studies. There are some interesting Twitter and Facebook stats here along with the sheer number of people and amount of time being used to access social networking and online video sites. Here are the U.S. social networking and Internet usage stats:
Social Networking
- Facebook reaches 56% of the active U.S. Internet universe with an average usage of 6 hrs a month per user
- Facebook is the #3 site visited by users 65 and older
- Twitter grew 500% year-over-year
- Time spent on social networking sites in the U.S. increased 277%
- The average U.S. worker spends 5 hrs a month visiting social networks at the office
- 32% of all mobile web users visited a social network
Internet
- 195 million: Active U.S. Internet users
- 160.3 million: People who accessed the Internet via a broadband connection: (93.3%… up 16% from 2008)
- 138.4 million: Unique viewers of video (up 11.4% from 2008)
- 11.2 billion: Total online video streams viewed monthly (up 17% from 2008)
- 200.1 minutes: Average time spent viewing online video per viewer monthly (up 12.5% from 2008)

