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Monday’s Stats: Google+, Email Open Rates, & Streaming Video

Yes, I know it’s Tuesday and not Monday as the “Monday’s Stats” seems to indicate but this post just never happened yesterday for various reason so rather than punting altogether I bring you this week’s Monday’s stats 24 hours later:

10 million people on Google+ already. Google+ has only been out for just over two weeks but they have already reached 10 million users. If you still don’t have an invite to Google+ I’ll be happy to invite you. Just let me know in the comments or send me an email: Bill@microexplosion.com.

2 billion online video streams in May. Online video consumption continues to rise in America. Both the number of online video streams and the number of unique online video viewers is still growing. In May, there were 145 uniqe online video viewers in the U.S.

Down to 17%. Email open rates are on a downward trend as this report shows that they were down to 17% in 2010 from 26% in 2009. What’s more interesting, however, is that delivery rates have increased a little (meaning the people you want to receive the emails actually are getting them), unsubscribe rates have dropped, and click rates have stayed about the same. I wonder if this means that on the one companies have cleaner lists than they used to but on the other hand, subscribers aren’t as interested in getting as much email from the companies as the company puts out.


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  • MicroExplosion Media » Blog Archive » How Google Can Shut Down Your Twitter Account (And Never Tell You)

    [...] I talked about the entire episode on a recent episode of The New Mediology and a bit in a short post after the blog got back online. [...]

  • Bill Seaver

    Thanks Dave! Yes, it was pretty crazy but all in all it wasn’t too bad.

  • Dave Delaney

    Wow Bill. I just listened to your show about this happening.
    The cloud can be a scary, scary place sometimes.

    I was locked out of Twitter for a few days once, it was a frightening experience.

    Nice to see you’re back!