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Monday’s Stats: Moms Love Mobile & Online Video Soars

A new eMarketer study on online video shows that it has now surpassed 50% penetration among the general population, and is officially able to be considered a mass-market pursuit for advertising. Increasing numbers of Americans are watching more content on more devices than ever before (see chart).

 

A new study from BabyCenter found that almost two out of three moms are now mobile web users. That number is up from 22% of moms just two years ago.

Domino’s Pizza announced that for the first time ever they had over a million online pizza orders in a single week just after Thanksgiving this year.

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